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Post by juthi52943 on Dec 26, 2023 5:01:49 GMT -5
Resell it to a buyer at a discounted bundle price. Ad networks buy advertising space in bulk on publishers' sites and repackage ads from multiple publishers to sell to advertisers. Advertisers therefore no longer have to contact each publisher directly. It also provided ad sellers a way to sell low-interest ad space. Over the years, advertising networks have evolved to adapt to different markets. The most common types of ad networks are. Vertical ad networks: They focus on a specific industry, such Job Function Email List as fashion or automobiles. Premium ad networks: offer inventory from the most popular publishers. Inventory-specific ad networks: Provide a specific type of ad inventory, such as video or mobile. Targeted Ad Networks: Offer specific targeting capabilities built into the ad server. How do advertising networks work. Ad networks work by aggregating a large number of publishers with available inventory and installing ad network tags on their websites. An advertiser enters their advertising objectives, including budget and target audience, into the ad network's campaign panel. The ad network looks for a match between an advertiser's campaign and a publisher's offer (based on tags on the site). When a match occurs.
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